Analytics & Insights
Hindsight to insights to foresight
There is no getting away from the fact that data comes from everywhere these days - mobile devices, websites, loyalty cards, coupons, CRM systems, social media, GPS location data, website and other tools. Data is rarely useful in its raw state. It must be stored securely and processed to be able to draw insights from it. Codelattice can help "own your data" and protect it with the best security and encryption capabilities.
Data, being undoubtedly any business' single greatest asset, must be used in a timely fashion as its usefulness decreases over time in this competitive world. We can help analyze and interpret your data to provide insights from unstructured or structured text, images, audio and video. We can help you answer critical business questions:
What happened? -> Why did it happen? -> What should be done? -> What could happen?
What happened?- Descriptive analytics
Once we have secured your data with the best security and encryption capabilities, it’s time to reveal its secrets. Data is just that till it is tortured and tortured to reveal to reveal the story behind using eye-popping Visualizations.
Beware! data when tortured enough, can confess anything, so our experts can help you understand the right picture and not be misled by data.
Why did this happen? - Diagnostic analytics
All data insights have underlying reasons and situations. We unwrap information from your data by generating hypotheses, regression, correlation and interpret the results to tell you 'why did this happen'.
What should be done? - Prescriptive analytics
We apply mathematical and computational science & model data to suggest a best plan forward based on the constraints and objectives of your business. Recommendations include one or more possible courses of action. We attempt to quantify the effect of these actions, to advise on the possible outcomes. This helps you make better decisions.
What could happen? - Predictive analytics
We help identify opportunities outside of your traditional revenue areas and how to take intelligent actions.
Move the dial across all touch points:
- Data Management - Synthesize and collaborate data from varied sources within the organization and accelerate deployment
- Customer Intelligence - Understand customer needs and use data to create customer facing visuals. Grow audiences by understanding user's personality, tone, emotion and provide personalized recommendations. Engage in dialog with customers using chatbots
- Employees - Scale expertise and increase efficiency and speed using data. Break down the silos across different functions and facilitate factual conversation between them using analytics.
- Management - Reveal hidden patterns in the data to answer questions and enable better decision making across teams.
Irrespective of industry or the size of company, we provide solutions tailored to suit you and your budget. You can discover ways to improve your business, uncover insights, and plan and respond to business dynamincs better using analytics. We can help you plan properly, take incremental steps and scale up as needed.
Owner - Buzzmark, Netherlands
Outsourcing application development is not about technology, it's all about trust and communication. In the last 2 years, Codelattice has framed a partnership equation that contributes to our success in the Dutch market. In a complex environment with multiple companies, regions and languages, Codelattice managed to deliver as promised, on-time with high quality….and they are fun people to work with!
The Characters & Dialogues
Wizard of Light Bulb Moments
An organization's customer data is the conversation its customer had with the brand. Our team at Codelattice doesn't listen to these conversations with the intent to reply, but we listen to it with the intent to understand and draw insights. The greatest value of these conversations is when you notice something which you never expected to see.