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Application of IP Rights in the Marketing Industry

Intellectual property or IP refers to any work, idea, invention, or creation of the human intellect, to which one can claim rights, and for which one can apply for copyright, patent, or trademark rights and protection. Though intangible, IPs today are considered significant assets in most businesses as these can…

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The Guide to Crafting a Content Marketing Strategy for Ecommerce Website

Content marketing is a channel that allows you to capture an audience that is blind to other types of advertising channels. This happens because content marketing efforts, first of all, are aimed at providing visitors with high-quality useful information, assistance in choosing and using the product. And, secondarily, on sale.…

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How Using Analytics and Insights Can Improve Social Media Marketing

Social media is often mistaken as a mere application on a smartphone. But, social media is more than that. It’s a collection of websites and apps which allow people from different parts of the world to share content and connect with one another. Other than that, social media has made…

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Remote Employees – Yay or Nay

Remote working involves working away from the office by making use of technology and an internet connection. An e-commerce development company and different app development companies can efficiently and effectively help businesses and organizations to work with remote employees. ADVANTAGES OF REMOTE EMPLOYEES. Work from anywhere at anytime: Remote employees…

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Why is Creating Markets Crucial to Your Organization

You are an entrepreneur who is striving for success as well as a legacy which will be remembered. It's time to start taking on category design as a key part of your plan. Times have changed, all markets are immediately global, and the entry cost is lower than ever. Customers…

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The importance of business communication

Many companies, whether large, medium or small, may in some cases find themselves in complicated situations when the balance sheet is not adequate. This may be due to many cases, either external or internal to the company, such as mismanagement in decision making or even lack of communication between customers…

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Venture Capital – How to Beat the Odds

Venture Capital is a form of funding for a new or growing company. It is usually given from a venture capital business that specializes in constructing high-risk financial portfolios. The venture capital business funds the startup company in return for an ownership stake or equity. Venture capital firms usually only…

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Strategies for SEO 2019

Every year, there are new strategies created in the field of SEO. We all know that to be on top we must be updated in techniques and strategies. That’s why this 2019 we should expect more updated and Quality strategies that will help your websites to be on the good…

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Dondero: The Reputable Entrepreneur and Philanthropist

When you mention entrepreneurship and philanthropy, you cannot fail to mention James Dondero. He is a remarkable businessman, who also employs his great insight into philanthropic work. His keenness has made it possible for him to achieve significant milestones for a variety of institutions. James is a visionary and a…

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