Water Cooler
November 20, 2016
5 Stages Of Enterprise Content Marketing Maturity Model
As content marketers and digital evangelists battle furiously with one another to deliver a high impact on audience reach and search results -- the new content marketing equation has turned tables to have a compelling storytelling that provides meaningful experiences. The Kingdom of ‘Content’ Content is no more just the…
Water Cooler
October 21, 2016
The Quest for #AndroidNeyyappam
We’ve come a long way.. from #AndroidCupcake to #AndroidMarshmallow! Android has preferred a confectionary theme based name in an alphabetic order since 2008, based on their Application Programming Interphase (API) levels. Now with N seeking its turn, #AndroidNeyyappam seems to be one of the most popular names in the mix!…
Water Cooler
July 30, 2016
Six Business Oversights an Entrepreneur Must Avoid
An endless day at work and all you can think about is what if you were your own boss? Striving ceaselessly for the higher ups, we can only wish for putting in that effort for ourselves! But running a business is not as simple as it may seem. There are…
Water Cooler
June 28, 2016
The Entrepreneurial Employee
Life is a series of unplanned events, well almost always.... But what about people who have a clear vision about their expectations from life . Being a 9 - 5 employee, may not be everyone's cup of tea. The quest to chart uncertain terrain of business and explore various entrepreneurial…
Water Cooler
March 30, 2016
Digital Detox
"What is this life if, full of care, We have no time to stand and stare."- Leisure, WH Davies As children we were taught this poem, but it is now when we are all grown up that we truly appreciate it. We live in a world where not an hour…
Water Cooler
November 8, 2015
Idea Economy
16 year old techie claims that his search engine is 47% more accurate than Google.... Did you know that potholes we curse everyday can actually help your car generate energy? Young American Indian Shakeel Avadhany has made a multi-million dollar US company out of potholes... More of such news are…
Water Cooler
October 15, 2015
Make for India – The quest for Driverless Cars in India
I came across an article regarding Self Driving Cars and was thoroughly impressed with the idea. Look at the creativity & ideation involved. It's a boon for people who can't drive and have to depend on others for commuting. But I shudder to think what would be the fate of…
Water Cooler
September 1, 2015
Spotting The Unseasonal Rainbow In India
Woke up to a whole bunch of friends sharing their profile-pic in Facebook, with the rainbow filter. Sleep deprived through the last couple of weeks, I wondered, whether I missed my chance of spotting a rainbow in this wonderful weather, here in Mumbai. A couple of seconds later, I…
Water Cooler
March 8, 2015