Digital Experience
December 26, 2015
Instagram Life… One Click at a Time!
Let's be honest... stepping into a new social media platform may seem intimidating, especially since we are apprehensive of the 'what ifs' confronting the decision! 'What if the comment is taken out of context .. What if the privacy filters don't work.. & so on. But bored outta my mind with just viral videos…
Digital Experience
September 5, 2014
The Evolving Scene Of the Mobile Creative
While more and more consumers are shifting to mobile, the art of mobile advertising is still using Jurassic concepts such as banner ads, a format that s known to only marginally support advertising campaigns. However, the storyline is significantly changing now. Today’s, is a market that has evolved from being…
Digital Experience
April 20, 2014
Integrated Marketing – The Why’s & How’s.
Often brands go for a digital marketing service provider with a spec saying “We want SEO and we want our brand to be on the first page in so many months” or “We want a social media engagement – our products, our offers should be used for engagement”. These are…
Digital Experience
March 18, 2014
What Is A Hashtag And What Does It Mean For A Brand?
If you’re a social media rookie, hashtags may seem confusing and unnecessary. However, for social media campaigners it is an integral way to communicate online, come up in search results, and it can be a lot of fun too. What is a #Hashtag ? # A hashtag sign are those…
Digital Experience
December 8, 2013
How To Maximize Your Company’s Influence On LinkedIn
Owning a company page on LinkedIn has come of age. Not only are businesses using it to reach out to potential partners and employees, but also, use it to share relevant information and marketing material. With the latest publishing tools, not everyone can find a voice on LinkedIn. Today, this…
Digital Experience
November 5, 2013
How To Decide Name Of A Product? Top Factors To Consider
Names matter. A name is one thing you should get right, right from the start. Considering how much time your parents must have spent deciding upon your name, names of people and yes, products are pretty much - hard to decide. So what really comes in mind when you think…
Digital Experience
August 25, 2013