The client's sales team was spending hours manually finding prospect details from multiple online sources such as LinkedIn and business directories.
They had to manually compile this data into spreadsheets, upload it to Zoho CRM, and keep records updated, an inefficient process that slowed down lead qualification and limited sales productivity.
The manual nature of the process also led to inconsistent data, missing contact details, and outdated records, affecting both the accuracy of their pipeline and their ability to scale outreach.